VDTA-SDTA International Trade Show and Convention happens every year. This year it was in Charlotte, NC March 23-26, 2018. This is the place where vacuum and sewing machine dealers gather to learn about new products, visit the vendor mall, take continuing education classes and visit with old friends.

It is one of my favorite conventions and each year I look forward to attending. This year was a SPECIAL year for me and my husband, Marv. RNK Distributing officially launched THE NEXT BIG THING, Embellish! It’s is one of their brands, inspired by me, Hope Yoder.

The RNK Distributing booth was busy the entire show as it included RNK, Floriani, Quilter’s Select, Cosplay and Embellish. Many of you are familiar with Craft-N-Cut software. If you aren’t or you want to find out more, you can click on the underlined text to watch our video tutorials.

Marv and I got to catch up with our friend Martha Pullen. She has been an inspiration to me and my family over the years. Many years ago I saved money so I could attend one of her licensing programs in Huntsville, Alabama. That was a turning point in my life where I soon moved away from my career as a Dental Hygienist and moved into teaching nationally. Thanks, Martha!

During this week Ricky Brooks and I had the privilege to teach several classes and really enjoyed seeing and sharing the excitement of launching the NEW Embellish Dealer Program.

Soon you will find a listing of stores where you can find all the Embellish products. Marv took some great photos while we were in Charlotte. Here is one from a slightly 🙂 excited staff member from Kelly’s Quality Sewing Center in Rochester, MN. I just love happy people.

Another happy store is Sew Vac City in College Station, TX. Meet Mark Wynn. He and his wife Amy are just plain fun. Check out how excited Mark is to become an Embellish Dealer. What I’m not showing here is a very embarrassing video we made to promote his Embellish event later on this fall. You’ll just have to wait for that.

Meet Michelle and Nicole from Continental Sew & Repair Center in Lexington, KY. They are some FUN GIRLS. We have done at least 3 events in their store and have one coming up April 19, 20, 21, 2018. Here is a link to sign up for their hands-on embroidery and crafting event. Anna is going to be teaching at this event along with Jill and Paula, the Embellish Division Manager will even be stopping in.

Want to know what the HOTTEST thing was in the booth? Embellish Maker SoftwareEmbellish Matte Threads. We launched 30 dreamy colors that match my Roses & Arrows fabric line from Blank Quilting Corp. In fact, the threads were selling like sprinkles on cupcakes that we decided to add 100 colors for a total of 130 colors coming soon. Here is a peek at how yummy they are. Matte threads are 40-wt polyester with the look of frosted cotton with the tensile strength of poly. They are also color-fast and won’t run or bleed into your fabric.

Meet Embellish Maker Software. My prediction about the software? It’s going to outsell Craft-N-Cut which has been RNK’s #1 selling software program. What did everyone LOVE about Embellish Maker Software? I’ll let the pictures tell the story.


I hope to meet you around the country at our Embellish Hands-On Events. Here is a calendar so you can see if one is coming near you. If you don’t find an event close, please tell your favorite shop to give RNK Distributing a call to sign up to become an Embellish Dealer and to schedule an Embellish Event.

Until we meet again or for the first time,

Happy Crafting


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